Design your own Cameleon Boucheron ring

You could be a designer for Boucheron! That seems incredible but it’s the new online services on the fine jeweler website who celebrates this year his 150th anniversary.

For a five star experience, Boucheron’s website enables you to customize as you want your engagement ring or one of the House of Boucheron’s mythic pieces (1).

Customizing Ava engagement ring

 

For the engagement ring, the website gives you the choice between 10 models in which you’ll find the iconic Ava rings (round or square). We can then select the type of gold and the diamond you want (based on 4C criteria to choose the quality of the stone) or your price range.

 

 

 You can also customize one of the illustruous Boucheron rings (Cinna, Cameleon or Secret ring) by creating the color mix you fancy (the available gems are: diamonds emeralds, blue sapphires and rubies) by clicking and dragging gems on the ring.

The cameleon ring

 

 

 

 

 

The Reflet watch customization is possible by selecting the size and the metal of the case (yellow/white/pink gold, steel or mix) and then the corresponding watch strap including precious skin (alligator, ostrich…) and matching metal.

Pink gold and lapis-lazuli Cufflinks

 

One of the must: for your customized cufflinks, there are no more than 13 different stick choices, from standard metals to semi-precious stones (malachite, rock crystal or even coral).

 

 

 

 

When your customized creation is finished, you’ll just have to order it online following a quick three-step process (order, billing, payment). And go back to reality with your own Boucheron jewel…

(1) Boucheron website, available on www.boucheron.com